In conjunction with this year's fall AdvaMed meeting, Ernst and Young has issued its annual medical device state of the industry report. This year it clocks in at 62 pages.
See a trade press article on the report at MedCityNews here.
See the actual PDF report via a link at MedCity just cited, or here.
MedCity portrays the report as an emerging turf war or competition between digital companies (think Google & Verily) and traditional medtech companies, as well as a battle for consumer engagement to facilitate an edge over competitors. "The battle goes to the swift..."