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Friday, February 2, 2018
Very Brief Blog: Precision for Value's Map (Literally) of Value Propositions and Payers
Someone asked me this morning about biopharma pricing consultancies, and I ran across the homepage of the firm Precision For Value. They have an interesting homepage aerial map of the product and payer world: From Strategy to Health Outcomes Research to Promotional Effectiveness to Payer Insights to, finally, PayerLand. Homepage here. Pic below.
A different consultancy, Evidera, has a less colorful home page but is currently promoting two interesting white papers. The first is about payer sensitivities to surrogate endpoints (here), the second is about parallel scientific advice from European payers and life sciences regulators (here).